This month, as part of our commitment to continuously improving the sustainability and recyclability all of our products' packaging, we moved away from our revolutionary shower-friendly paper bottles with plastic liners in favor of a more sustainable material- aluminum! (and we had a whole glow-up in the process.)
WHY ALUMINUM?
Did you know about 75% of all aluminum ever produced is still in circulation today because it has a high consumer recycling rate, and it can be endlessly reprocessed and reformed without any major loss of metal quality? The recycling process for aluminum requires only about 5% of the energy required for its primary production. Also, because it’s so lightweight versus many other packaging materials, it requires minimal energy for transportation.
WHAT ABOUT THE CAPS + PUMPS?
We utilize curbside-recyclable packaging materials (like aluminum) as much as possible, while ensuring optimal functionality of our products. For packaging components requiring the addition materials that are not recyclable curbside, we’ve partnered with Pact on a mail-back recycling program to help close the loop on hard-to-recycle beauty packaging. Here’s how it works:
1. Follow this link to generate your shipping label. Because Pact is a nonprofit, they’ll collect $5 to cover the cost of shipping. Don’t worry— we want you guys recycling every piece of your Seed packaging, so we’re immediately giving you this $5 back in the form of a gift card to our site. Plus, a surprise FREE GIFT will be added to your cart when you redeem it! It’s our way of saying thanks on behalf of the planet. Your gift card code will be provided in the same email as your shipping label from Pact, and you can use it at any time!
2. Place 5-10 hard-to-recycle Seed packages (all of our pumps, flip-top caps, and sprayers) in a box no larger than 6”x6”x3” or an envelope no larger than 8”x12”.
3. Drop your package in the mailbox and Pact will do the recycling!